Insight topic

Category: Link Building

Link building guidance focused on relevance, editorial value, outreach, anchors, linkable assets and placement quality.

12 minute read

How I Evaluate Backlink Quality Beyond DA and DR

When I evaluate a website for a backlink, DA and DR are never my only selection criteria. They are useful metrics for an initial check, but a high Domain Authority or Domain Rating does not automatically mean a website is a good backlink opportunity. I regularly evaluate domains as part of my link building and […]

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